October 2026

Featured Mom in Business

The Heart Behind The Work

A smiling woman with long blonde hair, wearing a bright pink blazer and a black patterned blouse, with a silver necklace, against a neutral background.
A smiling woman with long blonde hair, wearing a bright pink blazer and a black patterned blouse, with a silver necklace, against a neutral background.

Whitney W. Moore

Love Always 24:7

Text reading 'Merry Christmas' with a purple heart and a pink crossed-pen graphic on a black background.
Text reading 'Merry Christmas' with a purple heart and a pink crossed-pen graphic on a black background.

Beyond business, I am a wife to my best friend Brandon and mother of two amazing kiddos, Victoria and Grayson!! I love serving in our church, leading worship, supporting local organizations, and cheering on my family in all of their adventures!!

I believe deeply in saying YES to the opportunities God has placed in front of me, loving people well, and using what I have been given to encourage others. Above all, my greatest joy is being a daughter of the One True King Jesus!!

How did you get started?

In 2023 (longer than I’d like to admit 😅), the Lord placed this business on my heart. And transparently, I tried to negotiate my way out of it!! But eventually, the calling got so loud and so strong that I couldn’t negotiate any further. The Lord needed my YES!!

I kept hearing Him say, “I need people to talk about Me.” And I argued back that I was already doing all the “things” — leading worship, serving in women’s ministry, helping at church, and doing everything I thought I was supposed to be doing. But God, being God, was patient with me while I negotiated with the calling He was placing on my life.

Finally, I said YES and Love Always 24:7 was born!! My heart was never just to create another Christian clothing brand. I wanted to create quality pieces that people genuinely want to wear — pieces that make someone stop and ask, “Where did you get that?” and open the door for a real, organic conversation about Jesus!

“My heart was never just to create another Christian clothing brand. I wanted to create quality pieces that people genuinely want to wear — pieces that make someone stop and ask, “Where did you get that?” and open the door for a real, organic conversation about Jesus!”
A woman wearing sunglasses and a baseball cap with the quote 'Hustle Does Miracles', sitting in a car, adjusting her cap with her hand, wearing a white sweatshirt.
A woman wearing sunglasses and a baseball cap with the quote 'Hustle Does Miracles', sitting in a car, adjusting her cap with her hand, wearing a white sweatshirt.
Two women standing inside a store next to a tall black banner with white and pink text promoting a social media outreach about Jesus, including icons for Facebook, TikTok, Instagram, and email, with a contact email and phone number at the bottom.
Two women standing inside a store next to a tall black banner with white and pink text promoting a social media outreach about Jesus, including icons for Facebook, TikTok, Instagram, and email, with a contact email and phone number at the bottom.

The name is a reminder of the life I want to live and the message I want to share: LOVE. ALWAYS. 24:7. What started with one yes has become something I’m incredibly passionate about, and I’m so grateful to see where God continues to take it!

Connect with Whitney
Connect with Whitney

Each of the incredible women featured in our Heart Behind The Work Series was nominated by members of The Village for Moms in Business.

These nominations come straight from the heart.

Real stories, real impact, and real recognition from women who have experienced their work firsthand.

Here’s a glimpse of what was shared:

“One of the most amazing, hard working women I know!” - Breanna Olivares

Nominate a Mom in Business